Connect Pipedrive to Brevo (formerly Sendinblue)

Automate workflows between Pipedrive and Brevo. No coding required.

What you can automate between Pipedrive and Brevo (formerly Sendinblue)

  • Add subscriber when new contact created

    Add someone to your mailing list automatically when a new contact is added to your crm.

    Trigger
    New contact created in Pipedrive
    Action
    Add subscriber in Brevo
  • Create contact when new subscriber

    Add a new contact to your CRM automatically when someone joins your mailing list.

    Trigger
    New subscriber in Brevo
    Action
    Create contact in Pipedrive
  • Sync Pipedrive changes to Brevo

    Keep Brevo updated when a new deal or opportunity is created.

    Trigger
    New deal created in Pipedrive
    Action
    Update subscriber in Brevo

What syncs between Pipedrive and Brevo (formerly Sendinblue)

Contact and deal data from Pipedrive syncs to Brevo (formerly Sendinblue) for targeted campaigns. Segment by deal stage, contact type, or custom fields.

From Pipedrive

  • Contacts
  • Deals / opportunities
  • Pipeline stages
  • Notes
  • Custom fields

To Brevo (formerly Sendinblue)

  • Campaign data
  • Subscriber lists
  • Email opens / clicks
  • Audience segments
  • Tags

How to connect Pipedrive to Brevo (formerly Sendinblue)

What you'll need

  • An active Pipedrive account with API access enabled
  • An active Brevo (formerly Sendinblue) account
  • A free Arahi AI account (sign up takes 30 seconds)
  • Admin or API access in Pipedrive to authorize the connection
  1. Create your Arahi AI account

    Sign up at app.arahi.ai — it takes 30 seconds and starts a 7-day free trial.

  2. Authenticate Pipedrive

    Grant Arahi read/write access to your contacts, deals, and pipeline data. You choose which objects the integration can access.

  3. Authenticate Brevo (formerly Sendinblue)

    Grant Arahi access to your campaigns, audiences, and analytics data. You control which lists and campaigns the integration can modify.

  4. Choose your trigger

    Select the event that starts your workflow. Popular triggers include: new contact created in pipedrive or new subscriber in brevo.

  5. Configure the action

    Define what happens when the trigger fires — for example, add subscriber in brevo. Map the data fields between Pipedrive and Brevo (formerly Sendinblue).

  6. Test and activate

    Run a test to confirm data flows correctly between Pipedrive and Brevo (formerly Sendinblue), then toggle the workflow on. It runs 24/7 with automatic retries and error monitoring.

Why connect Pipedrive and Brevo (formerly Sendinblue)?

Sales and marketing alignment starts with shared data. When Pipedrive contacts and deal stages sync to Brevo (formerly Sendinblue) automatically, campaigns target the right people at the right time.

  • Sync Pipedrive contacts to Brevo (formerly Sendinblue) lists so campaigns always target the right people
  • Trigger Brevo (formerly Sendinblue) nurture sequences when Pipedrive deals stall or enter a new stage
  • Enrich Pipedrive records with Brevo (formerly Sendinblue) engagement data like opens and clicks
  • Align sales and marketing by keeping Pipedrive and Brevo (formerly Sendinblue) data in sync

Tips for your Pipedrive + Brevo (formerly Sendinblue) integration

  • Map your custom fields during setup so data lands in the right place
  • Sync subscriber tags to keep segmentation consistent across tools
  • Use deal stage changes as triggers for the most impactful automations
  • Trigger workflows from campaign events like opens or clicks for timely follow-up

Who uses the Pipedrive + Brevo (formerly Sendinblue) integration?

  • Sales reps tracking deal progress who rely on Brevo (formerly Sendinblue) for marketing
  • Growth teams who need real-time data from Pipedrive
  • Sales teams and growth teams collaborating across tools

Frequently asked questions

How do I connect Pipedrive to Brevo (formerly Sendinblue)?
Sign up for a free Arahi AI account, then click "Add Connection" to authenticate both Pipedrive and Brevo (formerly Sendinblue) via OAuth. Choose a workflow template — like syncing crm events to marketing actions — customize the field mapping, and activate. The entire setup takes under 5 minutes.
What can I automate between Pipedrive and Brevo (formerly Sendinblue)?
Common workflows include: sync Pipedrive contacts to Brevo (formerly Sendinblue) email lists, trigger Brevo (formerly Sendinblue) nurture sequences on Pipedrive deal stage changes, update Pipedrive lead scores from Brevo (formerly Sendinblue) engagement data, and segment Brevo (formerly Sendinblue) audiences by Pipedrive deal properties.
Is the Pipedrive and Brevo (formerly Sendinblue) integration free?
Arahi AI includes 100 free actions per month on the Starter plan — enough for most small teams. If your Pipedrive-to-Brevo (formerly Sendinblue) workflows need more volume, paid plans start at $49/month with unlimited workflows and priority execution.
Is my Pipedrive data secure when connected to Brevo (formerly Sendinblue)?
Yes. Arahi uses OAuth 2.0 for authentication — we never store your Pipedrive or Brevo (formerly Sendinblue) passwords. All data is encrypted in transit (TLS 1.3) and at rest (AES-256). Your crm data is only accessed when a workflow runs, and you can revoke access at any time from your Arahi dashboard.
Can I sync data both ways between Pipedrive and Brevo (formerly Sendinblue)?
Yes. You can set up workflows that trigger from either Pipedrive or Brevo (formerly Sendinblue). For example, create a workflow where Pipedrive events update Brevo (formerly Sendinblue), and a separate one where Brevo (formerly Sendinblue) changes sync back to Pipedrive. Each direction is configured independently so you have full control.
Do I need technical skills to connect Pipedrive and Brevo (formerly Sendinblue)?
No coding is required. Arahi's visual workflow builder lets you configure triggers, actions, and field mapping with clicks. If you can use Pipedrive and Brevo (formerly Sendinblue), you can set up the integration. Most users are running their first workflow within 10 minutes.

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